Programmes

Bachelor of Arts (Honours) in Retail Marketing (Top-up)

Part-time

Programme Overview

Developed and awarded by University of Stirling, UK.

Stirling is ranked 7th in the UK for graduate employability with 96% of graduates in employment, or further study, within 6 months of graduating. (Telegraph/HESA, 2015).

It has 5-star ranking in the QS Stars (QS World University Rankings, 2014), and ranked as one of the world’s top 350 universities in the Times Higher Education World University Rankings (2014-2015).

Graduates can look forward to a wide range of positions in store management, merchandising, store display, retail supply chain and even in industry-level and public-sector domains relating to retail trade.
 


Awarded by:


Course Start Date & End Date

The programme has one intake in August per year.

August 2017 Intake

Preparatory Course in Retail Marketing
7 June 2017 - 18 August 2017 

Bachelor of Arts (Honours) in Retail Marketing
30 Aug 2017 – 31 Jul 2019

 

Fee

Course Fee

Preparatory Course in Retail Marketing: S$642.00 per module

Programme fee: S$38,520.00

Application Fee applies

All fees inclusive of prevailing GST and exclude textbooks.

Scholarships & Awards

SIM GE Scholarships available

IE Singapore: SkillsFuture Study Award for Retail Sector (Singapore citizens only)

This programme is a supported course under the SkillsFuture Study Award for Retail Sector. Applicable to Singapore citizens only. 

Application

Application Closing Date for August 2017 Intake:

Preparatory Course in Retail Marketing:

Applications are closed
  

Bachelor of Arts (Honours) in Retail Marketing:

Local applicants: 3 July 2017


Events & Programme Briefings

  • University of Stirling - Undergraduate Programme Briefing

    Come join us on Sat Jun 24 20:00:00 SGT 2017, Sat Jun 24 20:00:00 SGT 2017 - Sat Jun 24 21:00:00 SGT 2017, at Blk B, Level 4, Seminar Room B.4.11, SIM HQ, 461 Clementi Road, Singapore 599491 ...

    Join Now
  • University of Stirling - Undergraduate Programme Consultation

    Come join us on Wed Jun 28 01:30:00 SGT 2017, Wed Jun 28 01:30:00 SGT 2017 - Wed Jun 28 03:00:00 SGT 2017, at SIM HQ, Student Recruitment Centre, Meeting Room 2A, 461 Clementi Road, Singapore 599491 ...

    Join Now

Knowledge, skillset to manage retail business

The degree programme is offered on SIM campus, by the University of Stirling, UK. It is taught by faculty from the University’s Institute for Retail Studies (IRS). Tutorials by local tutors.

IRS is one of UK’s Centre of Excellence for retail education and training, and its faculty have the experience and knowledge to provide students with the insights and practical and critical problem-solving skills of retail practice.

Students have an option to study a semester at Stirling’s campus, UK.

Vice-Chancellor Professor Gerry McCormac says students from Singapore who have studied at Stirling found the experience rewarding and culturally enriching.

Further Education

Graduates can apply for Stirling’s taught postgraduate programmes including, Master of Science Marketing with Retail.

Career Prospects

Graduates look forward to job positions in retail and related businesses, including:

  • Store management
  • Merchandising
  • Retail supply chain
  • Industry-level & public-sector positions relating to retail trade

 

 

 

 

 

Teaching Faculty

Lectures – Teaching faculty from University of Stirling

Tutorials – Local tutors

Mode of Delivery

Two semesters a year. Classes conducted in the days and/or evenings with a structured curriculum of nine modules and a Dissertation.

Mode of Study

Teaching centres on lectures and tutorials, with case study analysis. Theory in lectures is complemented with site visits and presented by guest speakers from industry.

Lectures may be scheduled from 12pm to 6.30pm or 3.30 – 10pm on given days over two weeks per module, with breaks in between sessions. Part-time students who are unable to attend the full lectures will have access to the e-learning platform. The lecture schedule is subject to availability.

Tutorials for the same module will be conducted by local tutors over three weeks, scheduled between Monday and Friday at three hours per session, from 7pm to 10pm.

Modules

Modules offered at SIM:

  • Branding and Communications (20 credits)
  • Buying and Visual Merchandising (20 credits)
  • Digital Marketing (20 credits)
  • Multi-Channel Retail Marketing (20 credits)
  • Professional Development and Practice (20 credits)
  • Retail Operations (20 credits)
  • Strategic Management (20 credits)
  • Understanding Consumers (20 credits)
  • Understanding Supply Chains (20 credits)

Dissertation (60 credits)

A supervisor will be assigned to guide with the dissertation which focuses on a particular retail topic.

Module Synopses

Exchange Semester at Stirling

Students can choose to attend 1 semester (3rd semester) at the University of Stirling home campus in the UK. Students are expected to complete modules equivalent of 60 credits in the UK. The experience enhances the global outlook and mind-set of students, and prepares them to work better in a global economy.

The programme fee is exclusive of air fares and accommodation for the exchange semester at Stirling.

Duration/Candidature Period 

Duration of programme: Two years 

Candidature: Four years 

Students who did not complete the programme by the candidature period will not be entitled to any recourse or refund. 

Minimum Class Size

Minimum to commence: 50 students

If take-up rate does not meet the minimum to commence, students will be informed within one month before class starts.

 

Entry Requirements

All admissions (direct & non-direct entries) are based on merit and are subject to the final approval of the University.

Applicants with the following diplomas may be eligible for advanced standing to the programme, including:

SIM Diploma in

  • International Business
  • Management Studies

LASALLE College

  • Diploma in Fashion Merchandising and Marketing

Nanyang Academy of Fine Arts

  • Diploma in Fashion Merchandising and Marketing

Nanyang Polytechnic

  • Diploma in Marketing
  • Diploma in Business Management with Retail Management
  • Diploma in Business Management with Supply Chain Management
  • Diploma in Business Management with CRM

Ngee Ann Polytechnic

  • Diploma in Business Studies (Marketing)
  • Diploma in Business Studies (Service Management)
  • Diploma in Business Studies (Marketing Communications)
  • Diploma in Mass Communications

Singapore Polytechnic

  • Diploma in Business Administration with Marketing Management Option

Temasek Polytechnic

  • Diploma in Business (Marketing Elective)
  • Diploma in Marketing
  • Diploma in Retail Management
  • Diploma in Apparel Design & Merchandising

WSQ

  • Diploma in Retail Management; and
  • 5 GCE ‘O’ level passes or equivalent (including English Language); and
  • Working experience at a senior managerial position in the retail industry; and
  • Evidence of other academic and/or work based learning.

Note: All admissions (direct & non-direct entries) are based on merit and are subject to the final approval of the University. Other qualifications deemed relevant may be considered.

Applicants with a non-Marketing and/or non-Business related diploma may be admitted into the programme subject to the approval of the University. Applicants may be required to pass a 3-month Preparatory Course in Retail Marketing. 

English Proficiency Requirement

Students must have acceptable level of competency in English Language and meet one of the following in addition to an approved diploma:

  • Minimum C6 pass in English as First Language at GCE ‘O’ Level; or
  • TOEFL 567 (paper-based) or 87 (iBT) with Reading 22, Writing 21, Listening 21, Speaking 23; or
  • IELTS 6.0 overall (no band less than 5.5); or
  • Successful completion of a recognized approved Diploma, where the language of instruction was English 

Preparatory Course in Retail Marketing comprises: 

  • Introduction to Marketing
  • Retail Studies

Preparatory Course – Module Synopses

Course Fee

Preparatory Course in Retail Marketing: S$642.00 per module 

Programme fee: S$38,520.00 

Per 20-credit module fee: S$3,210.00

Per 60-credit module fee: S$9,630.00 

Application Fee applies

All fees inclusive of prevailing GST and exclude textbooks.
Valid for 2017 intake and fees are payable prior to commencement of the course.

Scholarships & Awards

SIM GE Scholarships available

IE Singapore: SkillsFuture Study Award for Retail Sector (Singapore citizens only)

This programme is a supported course under the SkillsFuture Study Award for Retail Sector. Applicable to Singapore citizens only. 

Exemption Eligibility

Nil

Profiles

Lecturers & their Teaching Modules

Average teacher-student ratio 1:50

Assessments & Teaching Methods

Assessment is based on combination of coursework and exams.

End-of-semester main exam is normally in December and May. The assessment schedule is subject to change by the University.

Attendance Requirement

Local students – 75%

Progression

Students are allowed to progress through each semester till they satisfactorily complete the graduation requirements.

Award & Graduation

To successfully complete nine modules and a Retail Marketing Dissertation to obtain a Bachelor of Arts (Honours) in Retail Marketing Degree.

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